Confessions of a Business Owner
The importance of your own identity
I have known and shared the stage with Deborah for years and know that she is on a mission to help business owners and leaders maximise their personal brand.
In a world where clients have so much choice, how you show up and carry yourself could be the difference between winning that amazing client and not even being in the race.
In this webinar Deborah will talk about her purpose and what drives this mission she is on as well as talking through the importance of personal brand and identity to you and your audience.
If you are going to attract the customers that are right for you and your business, you have to resonate with them consistently. You have to be authentic and true to your values and regularly be showing up and embracing who you are – not who you were, or who you wish you were!
By watching this previously recorded webinar you will learn:
- What purpose drives Deborah
- The importance of being authentic
- What does personal brand mean
- How your identity & knowing who you are is the platform for true confidence
- How to recognise your superpower and share it with your audience
Deborah Ogden is a nationally respected speaker on personal branding and making an impact.
Whether it’s building profile and visibility, winning contracts or presenting with confidence, Deborah has delivered breakthrough results time after time for businesses and individuals across the UK.
She has 20 years of extensive experience working as a Media Manager in professional sport and working on the PR and image of some high-profile names. She now supports organisations and individuals up and down the country sharing the power of personal branding on a corporate and individual level.
Her approach centres around building confidence with an authentic personal brand (be yourself – but make it the best you!) and communicating this to raise profile, visibility and increase impact. We communicate our personal brand in every interaction and Deborah’s work covers first impressions, body language, visual impact and communication skills, with an understanding of how these impact on the people around you.
Having trained as a solicitor, Deborah has a strong background in professional services giving her an in-depth and real world understanding of the importance of backing up content with strong presentation.
Deborah is host of the Podcast, ‘On Brand With…’, bringing personal branding ‘to life’, and is a regular commentator for BBC Radio and the press, featuring in national publications including Daily Mail, Express, Essentials and Stylist magazine.